Effective Date: 07-June-2025
Who We are?
Urban Thread (“we”, “our”, or “us”) respects your privacy and is committed to protecting your personal data. This Privacy Policy outlines how we collect, use, and share your information when you visit or make a purchase from our website, https://urbanthreadsbangalore.com/.
1. Information We Collect
We may collect the following types of personal information:
- Name, email, contact number, and delivery address
- Payment information (via secure third-party gateways)
- IP address, browser type, and location data
- User preferences, shopping history, and interaction patterns
How We Use Your Information
We use your data to:
- Process and deliver orders
- Send updates about orders and promotional offers
- Improve our website and shopping experience
- Comply with legal obligations
Data Sharing
We do not sell your personal information. We may share data with:
- Logistics and shipping partners
- Payment service providers
- Government authorities (only when legally required)
Cookies
We use cookies to personalize your experience, analyze traffic, and improve our services. You may choose to disable cookies in your browser settings.
Your Rights
In accordance with Indian laws, you may:
- Request access or correction of your personal data
- Withdraw consent at any time
- Request deletion of your data, subject to applicable laws
Data Security
We use industry-standard security measures, including SSL encryption and secure payment gateways, to protect your data.
📩 Contact Forms
When you submit a form on our website—such as for support, queries, or feedback—we collect the data shown in the form fields (e.g., name, email, message content) along with your IP address and browser details to help with spam detection and secure communication.
📊 Analytics
We use third-party analytics tools like Google Analytics and Meta Pixel to collect anonymized data about user behavior, traffic sources, session duration, and interaction with site content. This helps us optimize our website performance and marketing strategy. You can opt out using tools provided by these platforms.
📎 Additional Information
We may collect or request additional information when needed for fraud prevention, identity verification, or to comply with legal obligations. Such information will be handled with strict confidentiality.
🌍 Where Your Data Is Sent
Your data may be transferred to and stored on servers located outside India when processed by third-party tools or partners (e.g., payment gateways, analytics). We ensure such transfers comply with data protection laws and safeguard your privacy.
🔐 How We Protect Your Data
We use secure HTTPS encryption, firewall protection, and access control measures to protect your data. Sensitive payment data is processed through PCI-DSS compliant third-party payment processors and is not stored on our servers.
🚨 Data Breach Procedures
In the event of a data breach, we will:
- Notify affected users and authorities within 72 hours (where applicable)
- Isolate and fix the breach immediately
- Cooperate with law enforcement
- Offer remedial steps such as password resets or credit monitoring if needed
🤝 What Third Parties We Receive Data From
We may receive user profile data or marketing consent data from:
- Social media logins (e.g., Google, Facebook)
- Affiliate or partner platforms
- Advertising networks or email platforms
This helps us personalize your experience and offer you relevant content and products.
🤖 Automated Decision Making and Profiling
We use basic automated systems for:
- Recommending products based on browsing or purchase history
- Prioritizing customer service responses
- Filtering reviews or spam submissions
No decisions with legal or financial impact on users are made without human oversight.
🏛️ Industry Regulatory Disclosure Requirements
As an online fashion business based in India, we comply with:
- The Information Technology Act, 2000
- The Consumer Protection (E-Commerce) Rules, 2020
- Guidelines issued by the Ministry of Electronics and Information Technology (MeitY)
We reserve the right to update this policy as per future changes in applicable law.
Grievance Redressal
If you have any concerns regarding your data, please contact:
Grievance Officer
Urban Threads, Bangalore, India
✉️ support@urbanthreadsbangalore.com
📞+91-9740336226